For Fashion Brands, Designers & Boutiques

Private Label Footwear Development for Fashion Brands

Lajwanti Designers works with fashion labels, independent designers and boutique owners to develop private label footwear collections from brief to approved sample. Bring your brand direction, references and customer — we help you shape a collection that is unmistakably yours, not a generic catalogue pick.

Brand-specific development Paid sample first Works across small ranges
Design-ledDeveloped around your brand direction, not a stock catalogue.
Collection-readyCoordinated ranges, not isolated one-off styles.
Brand-detailedMaterials, colourways, trims and branding aligned to your label.
Built to growStart small, extend the range once the first styles are proven.

Who This Is For

Built for brands that treat footwear as part of the collection.

Whether you are an established label extending into footwear or a new brand shaping your first range, we work with you at the stage you are at.

01

Fashion Brands

Established labels adding footwear to an existing ready-to-wear or accessory line.

  • Seasonal footwear ranges aligned to your RTW direction
  • Materials and colourways matched to your fabric stories
  • Development support alongside your in-house design team
Explore collection development
02

Independent Designers

Designers with a strong point of view who need a development partner to turn it into a shoe.

  • Design translation from sketches, references or moodboards
  • Technical guidance on materials, construction and fit
  • Paid sample stage so you see the shoe before committing
Explore custom shoe design
03

Boutiques & Concept Stores

Curated retailers developing a private label line alongside the brands they already stock.

  • Smaller runs suited to boutique sell-through
  • Private label shoes for boutiques, built around your aesthetic
  • Branding and packaging that fit your store presentation
Start your collection

What We Develop For You

Everything a fashion brand needs between the idea and the first production run.

Choose the support you need. Every service below can be applied to a single style or a coordinated collection.

01

Custom Shoe Design

Concepts, silhouettes and design modifications developed from your references, sketches or collection direction.

Explore
02

Collection Development

Range planning across silhouettes, heel heights, materials and colourways, coordinated to work as one line.

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03

Sample Development

Confirmed design inputs move into paid sample production, review, revision and approval before bulk.

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04

Materials & Colours

Leathers, suedes, satins, patents and colourway planning matched to the category and your price point.

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05

Customisation

Adapt silhouettes, hardware, heel shapes, finishes and brand-specific details across the collection.

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06

Branding & Packaging

Logo placement, insoles, labels, boxes and presentation aligned to your brand identity.

Explore

How We Work Together

From brief to approved sample, in four steps.

You approve each stage before we move on. Nothing happens without your written sign-off.

01

Share the Brief

Category, references, target market, quantity and brand direction.

You approve: the plan
02

Define Direction

Silhouettes, materials, colours and customisation priorities, written into a confirmed spec.

You approve: the design
03

Develop Sample

Paid sample built to spec, revised with your feedback, approved by you in hand.

You approve: the sample
04

Plan Production

Approved sample moves into your private label quote and production planning.

You approve: the quote
See the full development process
Footwear materials and colour options for fashion collections

Materials, Colours & Brand Detailing

Build a material language that matches your label.

Fashion collections live or die on material and colour choices. We match the material palette to your brand's price point, season and existing range — then confirm the spec with physical swatches before sampling.

Genuine leather Suede & nubuck Patent finishes Satin & silk-touch Velvet Woven & textured fabrics Mesh & lace Embellishment & embroidery Decorative hardware Sole & heel options
Explore Materials & Colours

Why Brands Choose Us

Design-led development, without the catalogue feel.

Every project starts from your brand, not from a template. Here is what that means in practice.

Design and development process

Brand-Specific Development

Your label, not a generic pick.

We do not hand you a fixed catalogue of styles to choose from. Every project starts with your brand direction, your customer and your collection context — then the design follows.

Explore Design & Development
Sampling and approval

Paid Sample First

See the shoe before you commit to bulk.

Every project moves through a paid sample stage. You check fit, build, materials and finish in hand — then approve in writing before any bulk planning begins.

Explore Sample Development

Buyer FAQ

Questions fashion brands ask before starting.

No. A sketch, reference photo, moodboard or short written brief is enough to begin. We review what you send and build the specification with you as the design is confirmed. You do not need a technical background to start a footwear project with us.
Yes. Many fashion brands have strong in-house design and need a development partner rather than a designer. We take your team's direction — sketches, moodboards, fabric stories — and translate it into footwear specs, materials and samples that can actually be produced.
Yes. We can develop a single style, a capsule, or a coordinated seasonal range across silhouettes, materials and colourways. The scope is shaped around your collection calendar and how the footwear sits next to your existing categories.
Yes. Share your brand guide, existing range or reference imagery and we align the design, materials and colourways to it. Pantone matching can be arranged on request. Physical swatches are reviewed before sampling.
For women's footwear, the usual first order is 120 pairs total, structured as 12 pairs per design, per colour. This lets you spread the order across multiple styles and colourways without overcommitting on the first run. Men's minimums are kept flexible and confirmed in your quote.
Yes. Samples are paid and are made against the specification agreed in writing. The sample price is quoted after we review your brief and is non-refundable once work begins. This is standard across B2B footwear development — there is no free sample stage.
Yes. Logo placement on insoles, socks, lining or upper, plus woven labels, embossing, foil and print — all depending on the style and materials. Custom packaging is available from a 500-box minimum. Options are confirmed in your quote.
Send a short brief through our quote form or message us on WhatsApp. Tell us your category, target market, references and timeline. We will reply with design direction and how the project would run. You can also view the full FAQ for more answers.

Your Brand. Your Collection.

Ready to develop your footwear collection?

Send your direction, references and timeline. We will reply with design direction, how sampling would work and a realistic first-order picture.